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1-Page Summary of Hatching Twitter
Overview
Twitter is a social media platform that has had a huge impact on our everyday lives. It’s used to share news, as well as connect with celebrities and world leaders. Twitter can also be used to take selfies!
But few people know the story of how Twitter has become a multi-billion dollar company. Jack Dorsey, who is known to have an ego, claimed that he was the true founder of Twitter.
Jack Dorsey is the founder of Twitter. However, he has a different story to tell about how Twitter was created and who its founders are. This book will explain why Jack’s version of events cannot be trusted and what the real facts are. It will also discuss the technology behind Twitter and what it could mean for society as a whole.
You’ll learn how a few people with little experience in the field created a multi-billion dollar company.
This is a summary of the key points in this presentation. I love how it tells the story of Twitter and includes interviews with Ev Williams, co-founder of Twitter, and Jack Dorsey, CEO of Square. Now I really feel like I understand their stories.
Big Idea #1: Before founding Twitter, Evan Williams helped start the blogging craze with the site Blogger.
So many people use Twitter to share their lives and thoughts, but how did it all start? It was created by a college dropout from Nebraska named Evan Williams.
Ev was always an entrepreneur. He started trying out business ideas when he was a teenager, and during high school he went door to door selling VHS tapes that explained what the internet is.
He later brought his entrepreneurial spirit to California and the Bay Area, where he started a company called Pyra. He learned how to code, which led him to create a project for his employees at Pyra. They loved it so much that he launched it as a public service called Blogger in 1999. The idea behind Blogger was to allow ordinary people who lacked computer programming knowledge to easily create their own internet journal or diary. By releasing Blogger, Ev helped invent the idea of blogs.
Ev Williams started a company called Pyra that focused on blogging. The idea was popular among internet users, but the business ran into financial trouble and eventually failed.
Blogger’s popularity continued to grow in 2002, and by 2003 Ev had hired a few programmers to improve his office space. Blogger’s success attracted the attention of Google who bought it for millions of dollars.
Twitter’s founders were able to raise money for the company because they had a popular podcast.
Big Idea #2: After selling Blogger to Google, Evan Williams joined up with a neighbor to work on an audio blog platform called Odeo.
One day, Ev’s neighbor came over to his house. He recognized the picture of Ev in an issue of Forbes and introduced himself as Noah Glass. He was also a tech enthusiast like Ev, and they became best friends soon after that meeting.
The author had the same idea as Blogger, but for audio: Odeo. The author sold Blogger to Google and used that money to fund Odeo.
Odeo was characterized by a chaotic, if creative staff. The company’s co-founder Noah Glass had an unorganized working style and hired some hacktivists who were interested in the company but weren’t good at their jobs. One of those people was Rabble, who frequently got involved in anti-government protests.
Noah had two employees who were well known for their creativity: Jack Dorsey and Biz Stone. He recruited them from Twitter when he started a project called Odeo, which was to be the forerunner of Twitter. When Jack switched jobs with Ev Williams, Google’s management thought it was a joke because they knew how valuable his position was in their company at the time.