Do you want to start a startup, but you’re afraid of failing? Or are you running a project today that’s just not making progress, no matter how hard you try?
The Lean Startup by Eric Ries is considered a bible in the tech entrepreneurship community. Out of dozens of business books I’ve read over years, this has had the single largest impact on the way I build my business. Its concepts will help you avoid startup failure.
What is The Lean Startup, in a nutshell? It’s a methodology for creating businesses that focuses you on finding out what customers want as quickly as possible. It uses concepts of scientific experimentation to prove that you’re making progress. It encourages you to launch as early and cheaply as possible so you don’t waste time and money.
Here’s what you’ll learn in this Lean Startup summary:
- How to figure out what your customers really want, so you don’t build a product no one wants
- Why you’re almost certainly launching your product too late, and wasting money in the process
- How focusing on the wrong metrics will deceive you about how your startup is failing
- How to decide whether you should keep trying or pivot your startup in a new direction
- The common fears that are holding you back and putting you in denial about your startup’s status