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1-Page Summary of A Beautiful Constraint
“Beauty in Constraint”
Limitations are things that limit your ability to act. Most people dislike limitations, but they can be useful in certain situations. For example, both good parenting and business improvement require you to consider the boundaries around you. You may have time or budget constraints, or you may need to deal with a limitation that is out of your control. However, sometimes it’s better to impose a limitation on yourself so that you can come up with new ideas for solving problems. Zappos deals with its primary problem by finding ways around it: online customers cannot try shoes on before buying them because they’re shipped directly from the manufacturer; therefore, Zappos does not charge for shipping and accepts returns without question if the shoe doesn’t fit properly when it arrives at its destination. This allows customers to order multiple pairs of shoes until they find one that fits well enough for their needs and then return the rest at no cost—a solution which has made Zappos a very successful company in an industry where many other companies struggle just to stay afloat.
Technology has allowed us to learn anything or connect with anyone in the world. However, we must face challenges like time and resources constraints that limit our opportunities. Therefore, we need to consciously constrain ourselves so that we can balance different types of challenges.
The Stages of Dealing with a Constraint
When you encounter a problem, do you allow it to stop your progress? Instead of giving up when faced with problems, find ways to move forward and overcome the limitations. The tension between your ambition and the problem can lead you to creative solutions. People respond in three stages:
- Victims give up and reduce their ambitions when they encounter obstacles. Neutralizers continue to be ambitious and overcome the obstacle. Transformers see an opportunity in the obstacle and become even more ambitious. It’s important to recognize which stage you’re currently at, so that you can move forward by understanding why you are there and what you can do about it. Be careful not to slip into a victim mind-set as soon as problems arise; instead, ask yourself why this is happening to you, but then keep going. It requires mental strength, “method” (figuring out how) and motivation (finding willpower) to break out of victimhood if we want to become transformers who deal with the problem head on rather than giving up because of it!
“Break Path Dependence”
If you rely on the methods that have been proven to work in the past, you may become stuck in your ways. You’ll continue doing what has worked for you in the past even if it’s not working now. This is a good strategy for large companies because they don’t have time or energy to try something new and potentially fail.
To deal with new constraints, you need to know which path ends up being your strongest. Think outside the box! If you want to change bad habits, first, identify those bad habits and use self-examination as a means of identifying them. Then think about how to break free from those restraints in order to move forward and be more flexible.
“Ask Propelling Questions”
When Audi wanted to win the Le Mans 24-hour race in 2006, it didn’t focus on making a faster car. Instead, its engineers asked how they could win if their car wasn’t the fastest. The solution was to design and build a high-performance diesel engine instead of just relying on speed. They took this revolutionary approach and won the race with fewer pit stops than any other team.
Framing questions is key to success. Ask questions that will help you achieve your goals, but still generate new solutions. IKEA did this by offering a table at an affordable price and making the customer assemble it. Use four sources of unreasonable answers to ask good questions: